Inside East Cut, San Francisco's fastest-growing techie neighborhood

San Francisco's East Cut is the fastest-growing neighborhood in one of the fastest-growing cities in America — and it didn't even exist until two years ago.

This part of town houses some of San Francisco's most high-profile characters — Salesforce, Google, Facebook, and the like call this neighborhood home — and luxury high-rises are popping up to accommodate the thousands moving into the area.

So to distinguish this area from the rest of the city, a neighborhood association pooled a reported $70,000 in taxes from local property owners and rebranded the area as the “East Cut.”

But some residents have had a hard time adopting the area's new moniker, and the neighborhood is not without its problems.

There are traffic congestion, no schools, and a lack of affordability as developers have capitalized on the area, churning out high-rise after high-rise of luxury, multi-million-dollar condos.

Take a look around the East Cut, with its glitzy, glass high-rises and big tech offices.