简体中文
繁體中文
English
Pусский
日本語
ภาษาไทย
Tiếng Việt
Bahasa Indonesia
Español
हिन्दी
Filippiiniläinen
Français
Deutsch
Português
Türkçe
한국어
العربية
Resumo:Pier 1 has fallen behind its competitor, but it still offers a better home goods shopping experience than Target. We compared them both.
Pier 1 Imports is a top home-decor retailer — but it's falling behind competitors like Target and Amazon.
After sales plummeted last quarter, the company announced it would close 57 stores by its 2020 fiscal year.
We visited Pier 1 Imports and Target — a key competitor — to see for ourselves which store does home-goods shopping better. Despite its struggles, Pier 1 Imports was the clear winner.
Visit Business Insider's homepage for more stories.
Pier 1 Imports might be sinking in terms of sales, but the home-goods retailer still has much to offer in terms of quality.
In June, the company reported a 15.5% drop in sales in its quarterly results. In the past 5 years, the company's stock has lost more than 95% of its value and the chain announced it would increase its 45 store closures to 57 by the end of its 2020 fiscal year.
According to critics, Pier 1 Imports is failing to meaningfully distinguish itself from its competitors. Analysts have attributed the company's steady decline to overwhelming store environments and out-of-style merchandise that doesn't find favor in the eyes of customers.
We compared Pier 1 Imports and Target to see which store offered the better home-goods experience. Though Pier 1 Imports was focused on huge sales and the amount of merchandise was indeed overwhelming, Target left much to be desired in terms of variety and design.
Here's what we saw:
Isenção de responsabilidade:
Os pontos de vista expressos neste artigo representam a opinião pessoal do autor e não constituem conselhos de investimento da plataforma. A plataforma não garante a veracidade, completude ou actualidade da informação contida neste artigo e não é responsável por quaisquer perdas resultantes da utilização ou confiança na informação contida neste artigo.